Social Media Manager

at Catholic Diocese of Fort Worth (view profile)
Location 800 West Loop 820 South
Date Posted January 28, 2020
Category General
Job Type Full-time


Social Media Manager
Full Time
Catholic Center, Fort Worth, TX, US

The Diocese of Fort Worth, Texas includes 91 parishes and 19 schools. It stretches from Quanah, Texas just northwest of Wichita Falls in the West and extends to Penelope in the Southeast. Its largest metropolitan areas are Fort Worth, Arlington, Denton, and Wichita Falls. It has approximately 1.1 million Catholics in the Diocese, including 108 Priests, 86 Deacons, and 77 Sisters. The principal duty of all employees is to assist in the mission of the Catholic Diocese of Fort Worth, Texas.

General Position Summary: The Social Media Manager is diverse in skills and will have responsibility in multiple areas such as: Managing social media across several platforms, graphics arts, and if trained, video skills. This position will assist the already robust Communications Department and further enhance the Diocese’s social media presence. This team player will collaborate with members of the diocesan communications team as well as leaders of the various diocesan ministries who may seek “best practice” guidance, assistance, and understanding.

Principal Accountabilities:

Develop, maintain, monitor, and enhance social media communications on the various platforms such as Facebook, Instagram, Twitter, blogs, electronic newsletters and other social media platforms, as well as assist with other digitally produced materials.
Master all aspects of social media by thoroughly understanding platforms, analytics, best practices (e.g. best post times), trends, cross-marketing, and target demographics in order to grow audiences and more effectively communicate information, to include being responsible for analyzing the data behind the social media and providing regular reports
Be familiarity with social listening tools and understand the terminology and concept of: “content management,” “community manager,” “publishing,” “evergreen content,” and “curation”
Identify and reports trends in usage and advises on potential communications opportunities.
Collaborate with the Communication Department team members, Program Directors and department heads to create new and original content, taking it from concept to social media post on the various platforms.
Assist program directors and department heads with their social media presence by helping them better understand social media and its full marketing potential for their ministries.
Work well with the Communication Department team by communicating clearly, collaborating, understanding needs, and completing tasks in a timely manner. Self-motivated with the ability to work independently and collaboratively.
Serve as a resource for parish and school social media coordinators.
Develop print communications such as infographics, flyers, brochures, posters, and digital graphics as needed for the Communication Department team members, program directors and department heads in order to better market our ministries and complement social media posts.
Responsible for all other projects or tasks, as assigned.

Working Conditions and/or Physical Requirements:

This position works in a typical office environment but is subject to stress due to the evolving and quickly expanding business needs, tight deadlines and heavy workloads.
Flexible and/or able to quickly respond to texts and emails at nights and on weekends from any location.

Travel Requirements:

Willing to do some traveling within the 28-county area of North Texas which the Diocese covers.

Education and Experience Preferred:

A bachelor’s degree in communications, graphic design, graphic art, or some related field.
A minimum of three years of experience preferred.

Knowledge and Skills Preferred:

Interest in social and emerging media.
Proficient on social media platforms such as Facebook, Instagram, Twitter and YouTube, as well as best practices, paid campaigns, and analytics a plus.
Skillful in the use of Adobe Creative Cloud (Photoshop, InDesign, Illustrator, Acrobat) as well as knowledge in the use of publishing tools like Canva and editorial calendars
Strong design ability and video editing knowledge a plus.
A practicing, orthodox Catholic in good standing with the Catholic Church who is understanding and respectful of its teachings.
Current with design trends, but realistic and tasteful with their application in a Church setting.
A team player, collaborative thinker, but also self-motivated with a good work ethic.
An attention to detail, with excellent communication and organizational skills.
Ability to multitask and prioritize.
Excellent command of the English language, grammar, and punctuation.
Fluency in English and Spanish preferred.
Located in the Dallas-Fort Worth Metroplex.

FLSA Designation: Exempt

Please Be Advised… The position, as outlined above, is subject to change as the needs of the Diocese of Fort Worth change. However, any and all changes will be communicated in advance to the incumbent(s) as is necessary and practical. All questions, concerns and/or requests for revisions concerning this position should be directed to the Director of Human Resources of the Diocese of Fort Worth and must be approved in advance before any requests for changes are incorporated in this position.

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