Social Media Director

at SPM Communications (view profile)
Location Dallas
Date Posted September 26, 2019
Category General
Job Type Full-time


SPM Communications, a Dallas-based agency is seeking a strategic, driven and creative social media director to join our nationally recognized “no-jerks” culture. The ideal candidate will lead the agency’s social media team while working across our agency account teams to provide strategic social campaign elements for our food, restaurant, retail and CPG brands. In particular, the social media director will help grow our social media department via new business, best practices, agency team education and client counsel and leadership.

SPM’s social media director will:

  • Lead social strategy recommendations across all agency accounts
  • Interface with clients to provide them with social strategy expertise, recommendations and solutions
  • Lead social media new business efforts with support from senior leadership
  • Display exceptional written and verbal communication skills with the ability to communicate complex social/digital concepts in simple terms
  • Collaborate effectively with colleagues and clients across a range of industries and skill levels
  • Provide additional strategy and direction to further develop the agency’s own social platforms
  • Lead social measurement/reporting platform relationships and team education regarding the latest offerings and best practices
  • Provide leadership and guidance to social team members, develop agency materials for education, hold regular team meetings with the social media team, etc.
  • Stay abreast of and share emerging social and digital trends and platforms with agency team members
  • Lead social strategy recommendations during client crises

Reports to: Vice Presidents


  • Bachelor’s degree in business, marketing or a related field from a four-year accredited college or university
  • A minimum of 8 years’ social agency experience
  • Expertise in social, digital and SEO
  • Proven expertise in developing successful social campaigns using the PESO model
  • Strong content marketing/visual storytelling skills
  • Experience with Adobe Creative Suite a plus
  • B2C experience preferred

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