Public Relations (Junior-Mid-Level)

at Richards Partners (view profile)
Location 2801 North Central Expressway, Suite 100, Dallas, Texas 75204
Date Posted November 25, 2019
Category Public Relations
Job Type Full-time

Description

Richards Partners, the public relations arm of The Richards Group, is seeking an experienced and self-motivated strategic thinker with a focus on developing and executing national and industry-specific media relations outreach and PR programs. This professional will support multiple clients ranging from national household name brands to Silicon Valley-funded startups.

Candidates should be skilled in a wide range of communication strategies, demonstrate proficiency and proven results in securing earned media coverage, and have exceptional writing skills. Job responsibilities may also include thought-leadership positioning, corporate communications, executive visibility, and community relations programs. The ideal candidate will have two to four years of agency, client-side, or publicist experience. Previous experience with technology, financial services, and/or startup brands is preferred.

Primary Responsibilities

  • Develop earned-media outreach plans backed by industry and competitive research; recommend potential pitch angles; and draft media outreach materials such as pitch letters, press releases, talking points, and backgrounders
  • Identify appropriate contacts and conduct proactive outreach to journalists and influencers, conduct regular follow-up to build relationships with members of the media, track outreach and regularly report on progress and responses
  • Coordinate logistics for interviews; manage contact between media outlets and client contacts
  • Manage media coverage tracking and valuation report for clients, following format and cadence requested by client or team leader
  • Demonstrate excellent organizational skills, establishing status reports, recap reports, and agendas for all internal and client meetings

Requirements

  • Two to four years of agency or client-side experience
  • Bachelor’s degree in a communications-related field preferred
  • Able to work under tight timelines and juggle multiple responsibilities or clients in different categories or industries
  • Demonstrate a thorough understanding of and passion for the client’s business
  • Show an interest in current events and media relations
  • Prior experience in media outreach on behalf of technology- or financial services-related brand preferred

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