Marketing Manager

at Benchmark Income Group (view profile)
Location 12801 N. Central Expressway
Date Posted May 19, 2021
Category Marketing
Job Type Full-time

Description

The Marketing Manager plays an integral role in helping the Benchmark Income Group Marketing Department execute its strategic communications and marketing plan to communicate with its various internal and external audiences both to broaden the Wealth Woman and Benchmark Income Group brand and image. This position is for a well-rounded communicator with strong overall communication and writing background as well as experience in all forms of digital media (social, video, web) as well as print materials, media relations, and marketing.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Play a key role in the Wealth Woman and Benchmark Income Group Marketing team, with the mission of implementing strategic communications and marketing plans, serving as a central resource for information from an overarching brand perspective.

Communicate with a variety of audiences, broaden the Wealth Woman and Benchmark Income Group image, expand the collective brand and instill confidence in our community.

Foster positive interaction between the company and the people it serves.
Plan communications outreach and project-based marketing plans.

Build strong relationships – Adept at communicating with team members at all levels of the organization to gather information and build communications content.

Work collaboratively – Ability to work within cross-functional teams and with external partners to share information effectively.

Measure work effectiveness – Record results and progress of communications activities to determine effectiveness.

Edit and quality check materials – strong proofreading skills and attention to detail.

-Proficient in AP style.
-Prepare applications for various national, state, and local awards and other programs.
-Coordinate special events (online) as required.
-Prepare the Benchmark Income Group e-newsletter
-Edit and update content on the Wealth Woman and Benchmark Income Group webpages.
-Ability to convey complex information in a way that is relevant, in plain but compelling language.
-Thorough knowledge of integrated communications strategies.
-Strong project management skills and a comfort level working in a fast-paced, demanding environment, juggling multiple projects concurrently and thoroughly.
-Manage and write communications collateral including media releases, newsletters and speeches and talking points Work on special marketing projects and events and oversee the day-to-day social media outreach and strategy.

MINIMUM QUALIFICATIONS
BA or BS in Public Relations, Journalism, Marketing, or a closely related field.

PREFERRED QUALIFICATIONS
Familiarity with basic graphic design principles, video production, and graduate degree. SharpSpring CRM a plus, in addition to a well-rounded communications background.

CONTACT INFORMATION
Please send resumes to:
Kara Schectman, Wealth Woman and Benchmark Income Group Marketing Director kara@benchmarkincome.com

214.624.5627 | 12801 North Central Expressway, Suite 1235, Dallas, TX 75243

Registered Representative and Investment Advisor Representative of and securities offered through
OneAmerica Securities, Inc., a Registered Investment Advisor, Member FINRA, SIPC. Benchmark Income group is not an affiliate of OneAmerica Securities and is not a broker dealer or Registered Investment Advisor.

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