Communication Specialist

at Grand Prairie ISD (view profile)
Location Grand Prairie
Date Posted May 25, 2021
Category Public Relations
Job Type Full-time


The Communication Specialist will produce timely, accurate, compelling and engaging digital media content and graphics for the District’s official social media accounts that help to promote and expand the image of GPISD and achieve the District goals. Engage key audiences through the use of official District social media accounts including but not limited to, Facebook, Twitter, LinkedIn, Instagram, Snapchat and YouTube. Works with campuses, departments, and others, as appropriate, to generate original and repurposed content and campaigns incorporating text, photography, video and graphics to reach desired audiences and achieve objectives.

Bachelor’s degree, preferably in journalism, communications, multimedia production, public relations, marketing or a related field.
Special Knowledge/Skills
Exceptional skills in copywriting, design, positioning, and creativity
Superior writing and oral communication skills
Ability to manage multiple projects and work assignments from a variety of staff
Excellent interpersonal skills with high professionalism
Ability to accomplish projects with little supervision and to a high degree of detail
Experience in social media, online marketing or public relations
Strong organizational skills
Multimedia skills such as online publishing, blogging, video, and online photo presentation
Knowledge of school district organization, preferred
Competency in Microsoft Office Suite and Adobe Suite programs
Strong understanding of social media concepts, platforms and analytics
Bilingual preferred

Three (3) years of relevant communications experience, supported by a portfolio of social media and media related writing samples upon request, is required or the equivalent experience. Experienced user of multiple social media sites, blogs, and online content.
Such alternatives to the above qualifications as the administration may find appropriate and acceptable


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