Marketing and Communications Specialist

Southern Gas Association Published: May 13, 2018
Location
Dallas
Job Type
Category

Description

The Southern Gas Association (SGA) offers you the opportunity to learn more about the energy industry, to travel and experience a fast-paced business environment and to work and grow professionally as a part of a small, supportive team.

SGA is looking for a full-time, motivated Marketing and Communications Specialist with experience in content development, creative design, email marketing, internal and external communications across multiple platforms, website and database maintenance, monitoring and reporting on analytics and experience in paid and organic social media.  The position will also serve SGA’s subsidiary, the Gas Machinery Research Council (GMRC).

Job Title:

Marketing and Communications Specialist

Classification:

Non-exempt

Reports to:

Sr. Director, Marketing and Communications

Hours:

Initial office hours are Monday through Friday, 8:00 a.m. to 5:00 p.m.  Overtime may be required to meet deadlines.

Travel:

Must be able to travel at least 3 times a year, which will include overnight stays and possible weekend travel.

Date:

May 14, 2018

CANDIDATE PROFILE

The ideal candidate must have a professional demeanor with an advanced ability to work well independently, as well as the desire to work closely with numerous team members.

The candidate will be willing to take on additional responsibilities as appropriate with the intention of developing the individual for both personal growth and advancing the association.

Applicant must have demonstrated the ability to successfully plan, organize, prioritize and handle multiple tasks simultaneously in a fast-paced environment.

The successful applicant will have work or educational history that demonstrates initiative, resourcefulness and problem solving with a strong sense of responsibility and ownership and the ability to accept and act upon feedback.

Essential Functions

Content Development

  • Write effective content to help promote the benefits and offerings of SGA and GMRC, following the department’s and organization’s strategic plan, for the following, but not limited to:
  • Conferences
  • Sponsorships
  • Promotions
  • Training - onsite and online
  • Connect@SGA – virtual member platform, that hosts: open forums, resource libraries and a searchable membership directory
  • Volunteer/committee awareness
  • Membership and program campaigns
  • General member connection communications

Design and Create

  • Assist with creating the design of the following items, based on the theme selected by the team:
  • Badges
  • Signage, including banners
  • Slide deck templates
  • Webpages (events, training, overall organizational communications)
  • Promotional emails, mailers and other creative “pieces” (events, training, overall organizational communications)

Customer Database

  • Assist in maintaining a clean and effective database, working with member services and membership to ensure maintenance is completed regularly, as it relates to marketing and communications
  • Assist with distribution list hygiene
  • Assist with other duties as assigned

Analytics

  • Prepare various reports as they relate to marketing and communications and share content with the team
  • Assist with other duties as assigned

Website

  • Assist marketing and communications manager in monitoring website consistency for a clean and modern look
  • Assist in maintaining general webpages (ex. “About” and “Homepage”)
  • Assist with other duties as assigned

Publications

  • Organization’s newsletters and advertising: assist with design, layouts, collect and help determine content, assist in writing content and distributing communications
  • Prepare blog content relevant to membership interests and overall organizational promotion

Social Media

  • Assist with posting in multiple platforms to increase organization’s awareness and engagement

Administrative and Other Duties

  • Provide administrative support to the marketing and communications team
  • Work closely with the manager of marketing and communications to understand and execute tasks at hand
  • Take pictures at events when a professional photographer isn’t available
  • Maintain photo gallery
  • Other duties as assigned (some duties will cross over into the events and volunteer/committee functions)

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job.  Duties, responsibilities and activities may change at any time with or without notice.

Required Education and Experience

  • Bachelor’s degree in marketing, communications or related discipline
  • Minimum Experience: 2+ years of experience in marketing and communications
  • Experience with CRM databases, email service providers and creative design processes
  • Strong marketing and general business writing skills

We’re here to help make the industry safer, more efficient and better for tomorrow, and you can be a part of that.  While being focused mainly on member-related communications and promotions, you’ll get the chance to learn, grow and take on new challenges.  The position is a fun and challenging opportunity to build your skills to prepare you for the next level.  Apply with your resume, references and a cover letter highlighting how you can help SGA develop people, think outside the box and help the industry advance with your marketing and communication skills to Veronica Garza (veronica@southerngas.org) by May 25.

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